CONVERSION & RETENTION DIAGNOSTIC

Know what to fix, in what order, and why.

A diagnostic payable at booking and delivered in five business days, turning your website, email, and data into a prioritized, measurable roadmap.

$1,250 flat

$0 net if you sign an eligible engagement within 14 days.

You pay $1,250 at booking. If you continue with an eligible Growth Website, Impact Sprint, Ongoing Digital Partnership, or Complete Online Store within 14 days, the full amount is deducted from your first invoice. Your diagnostic therefore costs $0 net.

What’s analyzed

  • Visitor journey and main website pages
  • Email marketing, automations, and segmentation
  • Analytics tracking and data quality
  • Friction points and revenue leaks

What you receive

  • Scorecard ranked by impact, effort, and confidence
  • Prioritized 90-day roadmap
  • 60-minute video walkthrough

Format example fictional data

Format example fictional data

Product page with no structured social proof

Impact
High
Effort
Low
Confidence
High
Next action
Add UGC and comparison

Cart abandonment with no two-step recovery

Impact
High
Effort
Medium
Confidence
Medium
Next action
Two-step email sequence

No segmentation of recurring customers

Impact
Medium
Effort
Low
Confidence
High
Next action
VIP and replenishment segment

After the diagnostic: the Impact Sprint

Impact Sprint

$4,500 flat

If one priority deserves immediate execution, Echo can take it on in a focused three- to four-week Sprint.

One main initiative, defined from the diagnostic, carried through production and measurement.

  • One main priority with a clear expected outcome and scope
  • Design, copywriting, development, or configuration depending on the initiative
  • Production launch, quality assurance, and before/after measurement

Examples: conversion page, email sequence, automation, integration, or e-commerce journey optimization.

The Sprint is $4,500. If the diagnostic qualifies for the credit, the $1,250 already paid is deducted and the remaining Sprint balance is $3,250.

Timeline

Five business days after access and required information are received.

Access required

Read access to your website, email platform, and analytics tool. Accounts are created in your name and kept by you.

Exclusions

Software, apps, media, creators, shoots, and out-of-scope work not included. No financial results guaranteed.

Payment

The diagnostic is payable at booking. If you purchase an eligible Growth Website, Impact Sprint, Ongoing Digital Partnership, or Complete Online Store within 14 days of the walkthrough, the full $1,250 is deducted from the first invoice, making the diagnostic $0 net. Otherwise, you keep the diagnostic and all its deliverables.

20 min · sans engagement